Branding & Design·

Malvern Buttery Brand System

A cozy, modern brand identity rooted in simplicity, artisan quality, and real-world experience. Built for one of Pennsylvania’s most beloved neighborhood cafés.

Brand with soul: Malvern Buttery came to us with a clear vision—warmth, quality, and intentionality. Our job was to give it shape.

Building a Brand That Feels Like Home

Malvern Buttery isn’t just a coffee shop—it’s a place people return to, over and over, because it feels right. Our branding system had to do the same.

Together, we crafted a visual identity grounded in:

  • Artisan craftsmanship
  • Calm, tactile experiences
  • Simplicity with substance

Brand Package Highlights

  • Custom wordmark and icon set inspired by handmade signage
  • Natural palette rooted in soft charcoals, warm creams, and wood tones
  • Packaging and signage mockups that work on ceramic mugs, bags, and window vinyl
  • Typography system pairing rustic elegance with modern legibility
  • Print and digital templates for menus, announcements, and promotions

Delivered Assets

  • Brand Guide PDF
  • Logo package (horizontal, stacked, inverse)
  • Merch-ready assets (cups, tote, window vinyl)
  • Font licensing + usage guidance
  • Color palette + style tile

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